A regular review of interesting cultural shifts & marketing developments as viewed through the collective lens of the Stancombe Research + Planning Team

Monday, March 30, 2009

Honda's Let It Shine commercial

There has been some recent discussions internally around new 'good shopper' or 'good citizen' or 'good consumer'.

Interestingly, the tag line for this new Honda Hybrid is 'Everyone wants to be good'

No comments:

Post a Comment

We would be delighted to engage with you 'In Conversation'